No or low alcohol is hip and also very sensible. Calories fell and the range of alternatives is growing. Sir is a great player in the field of pre-mix cocktails. James 101!
They have a range of (pink) gin and tonic, mojito and bitter Aperitif. I put it to the test and tasted the range of these non alcohol pre-mixed cocktails!
Sir. James 101 carefully creates the recipes for the alcohol free drinks. They are made by using his experience and the finest ingredients to match the expectations of serious nonalcoholic drinks. Sir. James 101 is aiming for the best flavours only and feels flattered by the many positive received comments.
Gin and tonic
Natural flavours and extracts like juniper and lime were used to make this Gin Tonic alcohol free. This has created an attractive aroma of fresh citrus fruit and botanical herbs like juniper and rosemary. A fresh and soft bitter taste with hints of gin-flavours as you may expect. A pleasant sparkling taste provides a good harmony and balanced aftertaste.
Mojito
Natural flavours and extracts of spearmint and lime were used to make the basis of this Mojito. But Sir. James 101 went further than this making it a refined drink. Flavours of the brown sugar which is usually added are clearly recognisable in this drink and the taste is full bodied to equal the rum flavour which is used for Mojito’s with alcohol. The recipe of the Mojito has been created combining many small elements to make it the best alcohol free Mojito you’ve ever tasted.
Bitter Aperitif
Natural flavours and extracts of orange and herbs like rosemary, sage, clove and nutmeg are used to make this drink. This will make you find many flavours while tasting the drink. the aroma is fresh with hints of orange and herbs followed by a fresh bitter taste and a light sparkling finish. The Bitter Aperitif can be enjoyed like a Spritz drink!
My conclusion? Well made non-alcoholic with a serious character, great alternative if a alcoholic cocktail doesn’t work out for you.
Zoals jullie weten ben ik een groot fan van innovatie en zeker als dit een Nederlands tintje heeft.
Geweldig om samples te ontvangen van een echt Nederlands assortiment van Ready To Drink – pre-mixed cocktails.
De Vodka, Gin en Rum zijn van originele Nederlandse makelij en het is allemaal begonnen met de Vodka van Nederlandse bodem.
Wat is er belangrijk bij het maken van deze Nederlandse distillaten?
6 x gedistilleerd (bij de Vodka)
Handgemaakt in kleine batches en gedistilleerd in koperen ketels
Zoet water uit Nederland. Het Nederlandse water staat bekend om een extreem hoge kwaliteit.
100% puur graan (bij de Vodka), zeer mooi uitgebalanceerde en geeft een premium smaak.
Echt Nederlands ontwerp. Gemaakt door een gerenommeerde Nederlandse ontwerper die de Nederlandse oorsprong toont
Ook worden er geen additionele toevoegingen gedaan (zoals suiker) om een echte en eerlijke wodka en het beste genot te bieden.
De Vodka is los in de fles te koop, maar mijn interesse ligt bij de blikjes Pre-Mixed Cocktails! Men maakt verschillende soorten;
Premium Dutch Rum Cola
Premium Dutch Vodka Orange
Premium Dutch Gin Tonic
Handig, sneller koud, kan overal mee naar toe en nu dus ook van hoge Nederlandse kwaliteit!
Ik heb ze allemaal geproefd en ben overtuigd van dit vakmanschap, een mooi product in handzame verpakking voor alle gemakken voorzien. Ik zeg op naar het strand, cheers!
Cockburn’s has always questioned the so-called ‘rules’ for making port. Back in 1815, Robert and John Cockburn, two brothers from Scotland, bypassed the stuffy merchant’s fair in Porto and bought the very best grapes directly from farmers upriver in the Douro.
And as a ambassador of adult beverages in a can, I tasted their port & tonic in a can!
Refreshing summer drink! Fresh on the palette with hints of mint and lemons. The crisp tonic water together with the lime and lemon hits with a little aroma of mint leaf are very thirst-quenching and makes you want to go to the beach!
All very good in balance in a can for this new and exciting drink for the summer. Cheers on the canned revolution of adult beverages!
My name is Chris MacDonald, I am Canadian but with Dutch heritage as my grandparents relocated to Prince Edward Island Canada after the war, from Overloon. So lucky situation of having two passports. My business and life partner is Dale Milliken, and he’s Scottish.
Lot 42 is an actual place in rural Canada (on Prince Edward Island) where both my Dutch and Scottish families resettled to when they hit refresh, and the family still lives there today. We also worked with my cousin, a chef from the Island, to pick flavours and ingredients that paired well and are plants indigenous to the island.
What is your background in the adult beverage/rtd industry?
Dale worked on consumer insights, research, and innovation on Pernod Ricard’s scotch whisky business, and I on was an equity analyst covering European drinks companies, before moving to HEINEKEN to work in investor relations for two years and two years as the right hand and special assistant to the CFO Laurence Debroux. Dale brings marketing and consumer side, I bring finance and operations.
How would you describe your Hard Seltzer range?
Our range is a premium offering for the 25+ consumer. It delivers on taste, is made with premium spirits, and has more complex flavors than your typical hard seltzer
Huckleberry & Ginger, 330ml, 4,5% with 87kCal
A really subtitle and very clear HS, no sugar or any sweetness in the taste. Although I’m not a ginger fan and the ginger is more in top than the Huckleberry, this is without being really overpowering. So for all you ginger fans, this is a unique taste I have never seen in a HS of this quality. Bubbly character is soft for which there is no doubt about this drink, job well done!
Tasting notes
Blueberry & Lemongrass, 330ml, 4,5% with 85kCal
This one is also very subtle. Less coarse in the taste of its predecessor. The Lemongrass ingredient is special. Especially common in Asian cuisine, especially Thai, Indian, Vietnamese and Indonesian cuisine. The plant is known from growing places in India, Africa, Vietnam, Australia and America. The taste is slightly sour and that is exactly what it gives to this HS. The acidity provides the backbone for the fruitiness of the blueberry. More accessible than the ginger variety, but here too Lot 42 shows that this is not just a student drink, but that it can indeed be of very high quality. Surprisingly good taste with character!
Tasting notes
Why are you in the rtd beverage industry?
RTDs are growing because of their affordability, portability, and convenience. With an RTD you know precisely what is going to be in your can and the exact measure. This compares to bar pours when drinks can be too strong or too weak. The can is durable and light weight making it the perfect vessel for on the go. And as aluminium is infinitely recyclable, it is better for the environment. At Lot 42, we go one step further and are a plastic free business where possible.
How do you see the future of rtd beverages?
We see cans continuing to grow and take share from one way glass which has a much higher environmental impact than cans. With major global brands now expanding to add premixed cans to their range, we see a big future for canned RTDs.
Do you wish to add something to this interview?
We are two gay guys who are fortunate enough to live together, work together, and be ourselves. We know how fortunate we are and that so many are not. From day one we have partnered with Rainbow Railroad, a Canadian charity that supports LGBTQIA people to relocate when it is not safe for them to be themselves. We donate a share of our profits to them and help to amplify their message. The story of the brand is all about hitting refresh. Taking steps to have a better pace and place in our daily lives.
Wie ben je en wat is je achtergrond in de drank-/rtd- industrie?
Mijn naam is Milan Voet, geboren in 1995 en opgegroeid in Landsmeer. Ik heb rechten gestudeerd aan de UvA, en vervolgens samen met Lodewijk Pessers het advocatenbureau Speyer opgericht. Pas tijdens een verblijf in de Verenigde Staten kwam ik voor het eerst in aanraking met hard seltzer. Hier zag ik hoe mijn leeftijdsgenoten massaal van het bier afstapten en dit nieuwe drankje omarmden. Van het een kwam het ander, en samen met Lodewijk, Glenn Cornelisse en Ebbo Gevers Leuven hebben we toen uiteindelijk het merk STËLZ opgericht.
Leuk kennis te maken Milan! Jullie hebben een range aan setlzers, hoe zouden jullie het hard seltzer-assortiment van Stëlz omschrijven?
Ons assortiment bestaat uit frisse en gebalanceerde smaken. Ze sluiten goed bij elkaar aan omdat het voornamelijk toegankelijke fruitsmaken zijn. Daarnaast is hard seltzer licht in alcohol en calorieën, en speelt daarmee in op de behoefte om bewuster te drinken.
Lime
There are many lime variants in the Hard Seltzer category. This one resembles the sugar-free bubble drink with the number 7. Fresh and thirst-quenching.
Grapefruit
Particularly thirst-quenching, no sugar sweetener, pure nature and you can taste it. A fine bitterness of the grapefruit and balance the carbonation.
Raspberry
If you like small red fruit, this may be the drink of choice! Refined bubbles have a harmonious taste with the juicy and slightly sour to slightly sweet raspberry flavor.
Mango
Pure taste, full and very fresh ripe mango. Reaches refined and not overpowered.
Hoe is jullie idee ontstaan om een hard seltzer te gaan maken?
De komst van hard seltzer vanuit de Verenigde Staten naar Europa kon niet uitblijven. Dat was in elk geval onze sterke overtuiging. Vanuit die gedachte hebben we besloten om ons eigen hard seltzer-merk te starten in Europa. Door snel in te spelen op de trend waren we de eerste hard seltzer in Europa.
Wat is volgens jou de USP van jullie merk?
Wij zijn een van de weinige hard seltzers zonder enige toegevoegde suikers. Daarnaast bevat ons blikje van alle hard seltzers de minste calorieën. Ook heeft ons blikje een premium design. Daarnaast maken we al onze content in-house en hebben we een groot team die de hele dag daarmee bezig is. Onze Instagram-community is de grootste van alle hard seltzer-merken in Nederland. (@stelz_int)
Waarom zit jullie Hard Seltzer in een blikje?
Daarvoor zijn verschillende redenen. Blik zorgt ervoor dat het product, de smaak en de kwaliteit beter worden behouden. Daarnaast zorgt blik ervoor dat het koolzuur goed in het drankje blijft. Blikjes zijn ook veel lichter in transport en kunnen zeer gemakkelijk gerecycled worden, dus als de keten goed aansluit wordt de ‘carbon footprint’ kleiner.
Hoe zie volgens jou de toekomst van dergelijke dranken eruit?
Wij verwachten dat de hard seltzer-markt blijft groeien. In de VS heeft hard seltzer 10% van de totale biermarkt overgenomen, en we verwachten dat dit in Nederland en de rest van Europa ook gaat gebeuren. Vooral met de trends om bewuster en gezonder te leven, past hard seltzer hier perfect in het plaatje.
Bedankt voor je tijd Milan, heb je nog een afsluiter welke je wilt delen?
Ja! Dat ik ontzettend veel plezier beleef aan het ondernemen en aan de interactie met onze community. Met STËLZ kunnen we mensen inspireren om bewuster te genieten!
The Hard Seltzers are booming, Ready to Drink category is going sky high and at this moment it looks like there is no stop too it.
Within the European market the market share of these fruity adult beverages is becoming more and more. Most of the available data is from the US market. As ‘State Side’ is the largest market has a Compound annual growth rate (CAGR) of 128% a year, this will also be the case in Europe as a ‘early adopter’.
So it was time for me to get in touch with several brands and investigate this ‘millennials’ market and do some ‘research’, well actually by tasting all of them!
A drink for the conscious consumer and with a vision for the future.
We mainly know Hard Seltzers in cans, from the supermarket or can be ordered online. But at Silver Ocean, 3 young men took a different approach. All three sporty and busy with balance in life, good food but also enjoying a (calorie-filled) beer….there had to be another way!?
After a lot of tasting and experimenting with recipes, they started with a small batch and with success. But these three men don’t just want to sell a Hard Selter, they like to see it in a broader perspective, making a positive impact on the world.
With whom do I have the pleasure of speaking?
With Lesley Daris. One of the three co-founders of Silver Ocean Seltzer.
Great to speak to you Lesley, what is your background in the adult beverage/rtd industry?
All of us have no prior (professional) experience within this industry. Our experience is more first hand, from the other side of the bar. We’ve always been interested in good concepts and products though.
How would you describe your Hard Seltzer range?
Silver Ocean Seltzer is a premium craft seltzer, Made the right way; Artisanally brewed with champagne yeast and cane sugar. This results in a refreshing, light and crisp drink with a cohesive taste profile. I would say it’s quite different from most of the premixed drinks within the Hard Seltzer category.
Tasting notes Dennis
All Seltzers are really very pure! A purity that I have not yet encountered with others. The fruit flavors are refined and match the surface without being disturbing.
With the cherry flavor it looks like you just bit into a small cherry, pure and pleasant.
The grapefruit is what you would expect from a grapefruit, but again modest, refined and beautifully fresh.
The range of three also includes a special flavor, namely Guava!
The Guava originates from Central America and tastes fruity and slightly floral, like a cross between a strawberry and a pear. And that’s exactly how this Guava tastes, great, special, unique and incredibly fresh.
Yes I noticed Silver Ocean is bottled and not canned, could you explain your vision on this?
We are really presenting it as a premium brand for the conscious consumer. This is all due to the fact that we can’t keep up with the big brewers in terms of quantity, so we don’t, we focus on absolute quality. Most Hard Seltzers available in The Netherlands, the marketing is aimed at students: it is sold in supermarkets and packaged in a can. That is not our way of working. We consciously go for a premium positioning, think of a subtle refreshing taste, bottled in a beautiful bottle and linked to a social purpose. That’s why we focus on the higher segment of the hospitality industry.
That’s a great vision and strategy, why are you in the ready-to-drink beverage (rtd) industry?
To raise the bar and build a premium brand with well thought about quality products.
Thanks clear, but how do you see the future of rtd beverages?
I see the category expanding, although shifting more towards the low and no alcohol side. I foresee many crossovers between categories and brands. For example Fever Tree moving into the Hard Seltzer category and the rise of RTD Spritzers. As a whole this boosts the whole rtd category forward in terms of quality and innovation.
And that’s exactly what this category needs and you guys are doing a great job! Do you wish to add something to this interview?
Just a little bit of own marketing…….If you’re looking for a good Hard Seltzer with a great additional social cause, check out Silver Ocean Seltzer!
Cheers on that Lesley and again thanks for your time and I will following you guys with great pleasure in the future!
The Hard Seltzers are booming, Ready to Drink category is going sky high and at this moment it looks like there is no stop too it.
Within the European market the market share of these fruity adult beverages is becoming more and more. Most of the available data is from the US market. As ‘State Side’ is the largest market has a Compound annual growth rate (CAGR) of 128% a year, this will also be the case in Europe as a ‘early adopter’.
So it was time for me to get in touch with several brands and investigate this ‘millennials’ market and do some ‘research’, well actually by tasting all of them!
With whom do I have the pleasure of speaking?
Yara Pelzer, brand manager Viper Hard Seltzer and Kornuit in the Netherlands.
Great to meet you Yara and wonderful you want to participate in an interview, what is your background in the adult beverage/rtd industry?
For the past two years I have been working at Koninklijke Grolsch (part of Asahi Europe & International). After some time at other drink-related companies, this is my first time working for alcoholic beverages. I started as brand manager for the local Dutch lager brand Kornuit, and when the international introduction of Viper came along, I had the opportunity to launch Viper Hard Seltzer in the Netherlands.
That all sound very cool, let’s go direct to the product, how would you describe your Hard Seltzer range?
Viper is inspired on the new booming drink category – HARD SELTZERS – born in the US market. We invested a lot of effort in bringing the idea forward and created the ultimate refreshment – well balanced with a hint of fruit flavor (e.g. lime) and a bite of alcohol. Different than most hard seltzers on the US market, Viper is a brewed hard seltzer, which produces a more balanced drink, with a unique tasting experience. Viper is a sparkling water with a bite of alcohol and a hint of fruit flavour, perfect to enjoy a great time with your friends. On a hot summer evening at a park or any other relaxing time – whenever – Viper always gives you the ultimate refreshment. It is 96 kcal per can/bottle, does not contain any artificial colours and preservatives. Also, Viper is gluten free, because we don’t use ingredients that can be source for gluten.
In addition to cans, Viper also chooses to offer the product in bottle. This drink is ideal for on trade and retail, where the Dutch consumer relatively often consumes from a glass bottle instead of a can, which makes it perfect for a hot summer evening in the park or on a terrace. Viper Hard Seltzer is presented with the pay-off ‘sparkling water with a bite’. The bite refers to the snake (‘Viper’), which can also be seen in the brand logo. Viper is launched in two flavours; cranberry and lime.
Tasting notes Dennis
Both are fresh and have a refreshing character, really ‘thirst-quenching’. The lime is really like that (1,2,3,4,6,) 7 soda drink but without all the sugar and with a little bit of subtitle cinnamon in the end. The cranberry gives a little bit sweet nose at first, the flavors of fresh cranberry is pickup quite fast and the bubbles catch up, nice when you like a boost of red fruit in the summer!
And Why are you, Yara, in the canned adult beverage industry?
Good question; As the daughter of a bar owner, I grew up with beer. Not drinking it (back then), but seeing others drink it. It showed me that beer brings people together; it is a product that connects people and let them have fun. I’ve always had a connection to the beer industry and to Grolsch too. Working at the pub for over 8 years, tapping Grolsch, gave me a connection to the brewery even before I started working here. The good part is that I am working for two brands (Viper and Kornuit) that personally fit me better, while I’m still working for the brewery I had this connection with. Regarding the ‘can’ question; For me I think it’s just that Hard Seltzer and beer is also served in cans.
How do you see the future of canned adult beverages?
With people being on the move, drinking outside, going places, I think this industry will be growing. Cans are light and easy to bring with you while you’re on your way. In the Netherlands we are a ‘bottle drinking country’, most beer we will consume from crates and bottles but can consumption seems to grow. Looking at the trend of canned craft beers and also Hard Seltzers, I believe the canned alcoholic beverages will only be growing more.
Do you wish to add something to this interview?
Just some shameless self-promotion; Try a Viper Hard Seltzer when you see it in the supermarket or on a terrace! Cheers!
The Hard Seltzers are booming, Ready to Drink category is going sky high and at this moment it looks like there is no stop to it.
Within the European market the market share of these fruity adult beverages is becoming more and more. Most of the available data is from the US market. As ‘State Side’ is the largest market has a Compound annual growth rate (CAGR) of 128% a year, this will also be the case in Europe as a ‘early adopter’.
So it was time for me to get in touch with several brands and investigate this ‘millennials’ market and do some ‘research’, well actually by tasting all of them!
In this article I will guide you through another brand called Spijked& from the Royal Swinkels Family Brewers. The brand name Spijked& is based on the English word ‘Spike’, which means alcoholizing sparkling water. In the US, this type of drink is also known as a ‘Spiked Seltzer’. The ‘ij’ in Spijked& shows the Dutch origin of the brand.
Their slogan is “More than a Hard Seltzer” and with their maritime look, the brand takes this by heart. They have four flavors. Next to Cherry, Lemon, Wild Berry they also have a non-general flavor, Seaweed. This Seaweed variant is, in addition to being surprisingly tasty, an integral part of the positioning of the Spijked& brand; “More than a Hard Seltzer”.
With this new and groundbreaking collaboration with The Seaweed Company they are working on a mission to draw attention to sustainable seaweed cultivation. Seaweed plays an important role in the recovery of the ocean and for every can of Spijked& sold, a new piece of seaweed farm the size of an A4 is contributed to further develop seaweed cultivation. Let’s start the interview!
With whom do I have the pleasure of speaking?
Hi, my name is Laurie Driesen. I am 27 years old and currently live in Eindhoven, NL. I work for Royal Swinkels Family Brewers and I am the Brand Manager for the Hard Seltzer brand Spijked&.
Great to meet you Laura! What is your background in the adult beverage/rtd industry?
I started to work for Royal Swinkels Family Brewers in November 2019. My journey into world of alcoholic beverages started as a trade marketeer for our 8.6 beer brand. Half a year later I became part of our Export Marketing team. My responsibilities were further extended as a Brand Manager for the Hard Seltzer brand Spijked& and some of our other beer brands.
How would you describe your Hard Seltzer range?
Spijked& hard seltzers are an alcoholic sparkling water combining great taste, refreshment, and a commitment to restoring ocean health. Spijked& takes natural mineral water from the wells underneath our brewery in Lieshout, carbonates it lightly and adds a perfect balance of five-times distilled alcohol reaching an ABV of 4.7% This gives Spijked& its pure, clean, and crisp taste. We then blend this with natural flavours for a refreshing taste experience with a kick. Spijked& is the perfect product for those who are conscious about their lifestyle habits and choices with only 65 Kcal and less than 1 gram of sugar per 250 ml.
Our products come in four great tasting flavors: Lemon, Cherry, Wild Berries and the first of its kind: Seaweed. Additionally, we are completely vegan-friendly and gluten free.
That’s sound great Laura, thanks for the samples, I have tasted them and here are my notes;
In general I find your Hard Seltzers refreshing and the aroma’s are well balanced and not too much. I have tasted other Hard Seltzers were the aroma’s are overwhelming and not in balance with the bubbly structure.
Lemon. Fresh lemons that pop out of the can but with a subtle touch. Thirst quenching to the last sip!
Cherry. It is like you taste a fresh cherry pie with ripe cherries on there, sweet and sour, great bubbly consistency of freshness with beautiful red fruit!
Wild Berry. This one is truly wild! Again the softness and a slightly sweet touch of blackberries and strawberry in the core.
Seaweed. At first the taste is a little bit to the sweet side and before you know it the real seaweed taste. Green, fresh and very well balanced! Not the most obvious, but a real uninque
Why are you in the canned adult beverage industry?
Hard Seltzers suit the modern consumer who is making increasingly conscious decisions that fit a particular lifestyle and set of beliefs. We always strive to stay relevant to the consumers and we believe that the trend hard seltzers draw its popularity from will be permanent and continue to evolve.
What do you think is the distinctive character of Spijked& Seltzer?
With Spijked& positioning, hooked on clear waters, we have set out with a commitment to restore ocean health. For every can of Spijked& sold, we contribute to a piece of seaweed farm the size of an A4. We do this in collaboration with The Seaweed Company, a company that is committed to the recovery of ocean health by establishing sustainable seaweed farms and value chains. Seaweed makes an important contribution to the recovery of the oceans, because it absorbs a lot of CO2 and enriches marine biodiversity. Most consumers value sustainability and will contribute to restoring ocean health by buying Spijked&. Linking the sustainability aspect through collaboration with The Seaweed Company also fits in with Swinkels Family Brewers mission to pass on our family business even better to the next generations. For this it is important to look at the long term and to invest in these kinds of sustainability initiatives
Why in a can and not in a bottle?
Aluminum cans are a very sustainable beverage package. Choosing for cans as primary packaging has given Spijked& a terrific opportunity to make a distinctive design and space to communicate our purpose. Cans are also a very convenient to store in the fridge and to bring to with you to visit friends or to a party. Next to this, cans are also one of the best packaging to preserve quality of the liquid and not be affected by sunlight.
How do you see the future of canned adult beverages?
I believe canned alcoholic beverages are the future and will increase in popularity among our customers and consumers even further. The reason for this is the convenience the cans bring, as they are easy to take along by hand. Also, cans can be recycled and the recycling process for cans is well established in most countries.
Thanks Laura for your time, the pressure was all mine!
Alcoholic ”Ready-to-drink products”, also known as RTD for short, are popping up in every corner and sales are sky high. From rum/cola, to voda/juice the orange and of course wine or grape juice based drinks in a can. But the real RTD drinker is looking for hip labels, low alcohol, cheerful and quick to drink with friends, always and everywhere!
In the last couple of years we have seen the rise of the big brand with gin, rum and other mix drinks. Let’s share a few examples;
Taylor’s Port and tonic in a can
Taylor’s ‘Chip Dry’ and Tonic has the good taste of dry white Port, a smooth dry freshness with hints almond, honey, figs and dried white fruit, 5.5% abv in a 250ml can. more on this can and brand very soon in a separated article!
New Bacardi cocktails named Bahama Mama, Mojito, and Sunset Punch.
Quality rum mixed with fruity notes of orange, red berries, and pineapple. Zesty lime and mint, and tangy bloody orange, lemon, and ginger flavor notes. 5.9% abv in a 355ml can.
Captain Morgan Orginal Spices en Cola
Notes of rich vanilla, warming spice and hints of oak balanced perfectly with cola this Spiced Caribbean ‘Gold’ with 5% abv in a 250ml can.
Bombay Dry gin & tonic
Complex flavors, yet subtle character. Light floral taste of a nice dry gin & tonic with 7% abv in a 250ml can.
What about supermarket and their own brands?
As for the mix drink range (also called pre-mix) here is a lot on the shelfs these days. And then there are the supermarkets who have their own brand coming, like the German discounter Lidl with a range of pre-mix cocktails.
Monkeyhead – Cosmopolitan cocktail with vodka, cranberry juice, lime juice and triple sec, e.g. Cointreau. Refreshing, softer on the vodka than expected, the triple sec disappears slightly in the taste of cranberry, but doable for the ready-made pre-mix cocktail, 6,9% abv 200ml can.
Monkeyhead – Mojito cocktail made with rum, lime juice, cane sugar, sparkling water and mint with lots of ice. And this last ingredient is always a missed opportunity with a pre-mix Mojito. This beverage in a can is fresh, little bit over the top on the can sugar but quite ‘minty’ in the finish. But for a great experience, put in a fresh mint leaf, 6,9% abv 200ml can.
Monkeyhead – Caipirinha cocktail made of lemons, cachaça rum, ice and cane sugar. This pre-mix cocktail is incredibly fresh, it tastes like freshly squeezed limes, while the rum remains soft in taste. Of course that sweetness again, but you imagine yourself at the Copacabana in Rio de Janeiro! 6,9% abv 200ml can.
My final conclusion? This RTD segment is one segment to keep an eye on for sure. There will be more and more in this range in the near future, which will promote competition and therefore improve quality. A new revolution is on his way, or already there?!
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